The following articles have been produced by Tutor2U. Please read them and follow the links
Article One: CORUS STEEL and TEESIDE
http://www.tutor2u.net/blog/index.php/business-studies/comments/buss4-research-a-corus-of-disapproval/
Article Two: BRITISH AIRWAYS
http://www.tutor2u.net/blog/index.php/business-studies/comments/buss4-and-british-airways-a-marriage-made-in-heaven/
The following articles explain strategies that a business could follow in a recession:
http://www.tutor2u.net/blog/index.php/business-studies/comments/strategy-in-a-recession-cost-optimisation-not-cost-minimisation/
http://www.tutor2u.net/blog/index.php/business-studies/comments/recession-strategy-what-happens-when-a-market-dives-by-30-per-cent/
And a success story in a recession:
http://www.dailymail.co.uk/femail/article-1252954/Cath-Kidston-pocket-30m-sale-brand-20-years-shop-assistant-created-famous-nostalgic-designs.html
It is important that read all of these articles and make notes
Wednesday, 3 March 2010
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